The Pink Series by Oliver Rasmus - Switzerland

Artist Profile : Oliver Rasmus is a Swiss graphic designer and illustrator, born in 1969 in Lugano. He has produced several books and magazines for photography, posters in the cultural and social fields, websites and journals, logos and coordinated corporate images. His passion for images, photography and drawing naturally led him to take an interest in algorithmic image generation systems in 2023. He created several thematic series of images before launching the project «The Pink Series» in early 2024 and «The Black Series» in October of the same year.

Artwork Introduction : The Pink Series » is structured around many scenes inspired by nature, technology, our evolution and society in general. The main theme is humans, or perhaps humanity. The idea is to talk about us and the world around us, through short stories, sometimes surreal, sometimes not, sometimes deliberately exaggerated and symbolic, sometimes poetic or dreamlike. It is about dealing, through visual means, with overconsumption, the destruction of ecosys- tems, our relationship with nature, or even denouncing the divisions and arrogance of our society in the face of living things.